The PR Minute is brought to you by DRIVEN Public Relations. In 60 seconds we give you an inside look into how PR can help your personal brand, company or business. Every week an executive from one of California’s leading PR agencies will give you their personal insight from their direct experience in the industry. If you have a topic you would like us to cover the in PR Minute, email us at firstname.lastname@example.org.
Michael Caudill, the President and CEO of Orange County’s DRIVEN Public Relations breaks down the difference and talks about why third party credibility is always a good thing.